REACH is an outreach management tool that provides a simple way in which to capture outreach activities, their outcomes and related information such as contacts and participants. Suitable for a wide range or organisations, REACH is geared toward ease of use and speed of entry.
 

Where an organisation routinely organises external activities for dissemination, recruitment, sales or other marketing related purposes - REACH acts as the repository for all of the information around the events, those that organise them and those that attend.
 

The REACH interface runs on Microsoft Windows. Behind this user interface sits an LG01 Datawarehouse (database). Whilst this can be locally stored, it would more usually be held centrally to enable team working, better security and centralised backup. As information is entered by one or more REACH users, it is stored securely within the datawarehouse, in a form that is ideal for subsequent analysis or reporting.
 

Many of the entry fields use lookups to speed up entry and provide consistency. REACH has an Administrator function that permits these lookups to be customised, and the same tool controls the level of data access by user should there be sensitivities around who can see which data items.
 

For those users who also use LINK, our data analysis tool, there is a high degree of integration between the two tools. Information entered into REACH will automatically appear as datasets to be analysed automatically within LINK, both tools enjoy a broadly similar interface, and both employ our Filter dialog as a means to manipulate, restrict or refine the data being used. In addition, where both products are installed, they will use a common datawarehouse.

Capture Functions

• Capture and manage activities from across your institution

• Single database containing all of your outreach activity

• Multi-User, so that any or all of your staff can make entries

• A simple data entry mechanism designed to be quick and easy to use

• Capture data on staff and individual

• Capture data on institutions, organisations and companies

• Capture data on activities

Management Functions

• View data by beneficiary institution

• View data by Activity

• View data by individuals

• Manage placement of teacher trainees

• A wealth of highly relevant School data from primary to FEI’s

• Record the key contacts for each school

• Track individuals of interest as they progress through the recruitment cycle

• Assess the effectiveness of activities

• Label Printing built in. Select a group of schools, and automatically print address labels

• Access reports at the click of a mouse

Reporting Functions

• Listings of Activities

  • All activities by beneficiary institution

  • All activities by date

  • All activities by status

  • Filterable by date and providing visibility of attendees and staff
     

• Analytical Counts of activity

  • All activities by faculty/service

  • All completed activities by beneficiary institution

  • All completed activities by faculty/service

  • All planned activities by beneficiary institution

  • All planned activities by faculty/service

  • Activity profile - disability

  • Activity profile - ethnicity

  • Activity profile - gender

  • Activity profile - 1st generation HE

  • Activity profile - actual participants attending activities

  • All activities by lead faculty/service staff

  • Activities ordered by date

Administrator Functions

• Make your own choices of classifications and activities that are configurable.

LINK Integration

• Fully integrated with LINK, for powerful analysis of the data collected

• Activities can be analysed through LINK as soon as they are entered into REACH

Benefits

• Multi-user data capture system

• Coordination of all University activities and interventions

• Shared information on Clients, Staff and students both internal and external

• Easy views of commitments by people, organisation or contacts

• Particularly suited for Higher Education for activity management

Cost savings

• Target which organisations will best benefit from an activity

• Demonstrate the cost benefit of that activity

Time savings

• Remove duplication of activities

• Central co ordination of staff activities

• Vastly improved efficiency and effectiveness

• Accurate management information

• Track events

• Analyse activities

• Measure intervention effects

• Quantify effects of activities

• Allow better understanding of activity impact

• Better informed planning of following years events

Q. In one sentence, what is REACH?
A. REACH allows an organisation to capture and manage information about outreach activities, customer events or promotions, in a form best suited to then analyse this activity in a tool such as LINK.
 

Q. Why do I need it?
A. The large majority of organisations continually strive to interact with existing and potential customers as often and as early as they can. Pre-sales activity, marketing events and other lead producing routes produce a large amount of information, and by capturing this and analysing the outcomes, REACH users can understand where their activities are productive, and where they are not.
 

Q. Entering all this information sounds fiddly, is it?
A. REACH uses a very simple data capture interface to make updating and editing your outreach information a simple task for anyone to perform.
 

Q. So what does it actually do?
A. Users record planned events, attendee information and attendee organisation data if they have it and related logistical measures over time, updating the data once the event has taken place and giving some measure of success. All of this information is held in a database that is ideally structured for analysis, so that you can easily investigate how effective this area of your business is being.
 

Q. Is it a kind of CRM tool then?
A. It has elements of the traditional relationship management functionality, however REACH is far more specifically geared toward centralised outreach support than other vendor products - and it excels in that area.
 

Q. Will it fit with how my organisation works?
A. Yes it will. REACH has been devised to fit to a wide range of organisation types, from higher education institutions such as Universities through to financial and more sales lead companies. All of the internal lookups can be configured as you wish using a straightforward administration tool, and the interface itself is generic and flexible in use.
 

Q. So who are you anyway?
A. We are LG01 Ltd, a company dedicated to providing best of breed analysis tools for non-technical decision makers. We turn data into information, and help you to understand it. We have a no-nonsense approach to what we do, and a straightforward approach to doing business.
 

Q. Okay, this does sound interesting. How would I learn more about REACH?
A. Give us a call, or email us any questions you may have.

Ideally we would love to visit you to talk further and to demonstrate REACH to you and your colleagues. There is no obligation to purchase and there is no better way of understanding what dedicated outreach management can offer you.